The BC Day long weekend in the Nicola Valley is synonymous with one thing, Rockin’ River Music Fest.
The annual country festival normally sees thousands of people, from all over the province and beyond, descend into the Valley for four days of partying with music superstars taking the stage one after another late into the night.
Sadly, this year the music fest site lays silent as COVID-19 forced organizers to cancel Merritt’s biggest summer event.
“I’m extremely sad about that,” began Kenny Hess. “It’s probably the saddest day I’ve had in many years.”
Usually, on Saturday night, Kenny takes the stage and has the privilege of announcing next year’s headliner.
“I won’t be making an announcement this weekend. We’re going to wait until Dr. Bonnie Henry moves us into the next phase of COVID recovery. We feel very confident we’ll be making that announcement here in the next month or so,” said Kenny.
“We have a great lineup lined up, sadly we weren’t able to get Keith (Urban) to play again next year, but we're hoping we’ll have him for 2022,” added Kenny.
The full lineup is typically announced in the fall.
“I’m swinging into Merritt this morning, I’m going to tap the stage and say thank you very much for all the years it’s given us and pray for a little bit more,” concluded Kenny.
Kenny also took a minute to thank Merrittonians, saying he can't wait to home come next summer.
On Twitter: @Q101Merritt